Hot 100 – PREMIUM VIP Experience Presented by NLMG
Sold by TekkLuthorWelcome to New Legends Music Group (NLMG)—a culture-driven collective redefining what hip-hop means in Canada.
Founded by Connoisseur Ghost in 2022, NLMG was built on the belief that hip-hop deserves a safe, inclusive, and collaborative space to grow.
From their early days curating The Payback Music Showcase in Brampton, the team has grown into a multi-dimensional family of creators—featuring GreenBeans, NovaaSoFlyy, sadbøii ace, Nieko Skillz, EgoDaMosHygh, Khalil, and Sato. At NLMG, music is just the beginning. The team bridges sound with fashion, film, photography, and production, offering a full-spectrum experience that resonates with both local communities and global audiences.
Many of the members are also engineers, producers, videographers, and stylists—bringing a DIY spirit and creative independence to everything they touch.
NLMG actively collaborates with cultural curators like UpN6xt, Content Creation Cafe, and Brampton Sound Canvas to provide stages and spotlights for young talent.
Their shows don’t just entertain—they inspire, educate, and uplift. With a strong emphasis on mentorship, visual storytelling, and cross-industry collaboration, NLMG aims to transform hip-hop into a space where artists can thrive with integrity.
Every performance, visual drop, or creative campaign is powered by their core mission: to cultivate a platform where authenticity and artistry build a safer, stronger hip-hop community.
Follow the legends in the making.
This is more than music—it’s movement.
A celebration of innovation, talent, and collaboration.
This initiative seeks to identify and uplift 100 exceptional creative entrepreneurs who are shaping the future of entrepreneurship, creativity, marketing, art, and social influence.
Through dynamic challenges, workshops, and community engagement, this campaign will spotlight diverse voices, foster meaningful connections, and provide a platform for creativity to thrive.
Campaign Highlights
- 1 Winner gets $1,200 cash: The Creative Entrepreneur who gets the most likes and the most comments on their videos by May Saturday May 10th Wins $1,200 cash. Winners announced on the Content Mixer on May 11th
- Montreal on NYE:Â We are looking to send 10 Creative Entrepreneurs to Montreal for New Years Eve
- Spotlight on Talent: Featuring 100 of the most promising creative entrepreneurs in art, music, fashion, photography, design, and more.
- Dynamic Challenges: Participants showcase their skills through themed challenges focused on creativity, collaboration, and storytelling.
- Community Engagement: Public voting and audience participation amplify reach and foster genuine connections.
- Impactful Finale: A grand showcase event bringing together top-tier talent, sponsors, and influencers to celebrate creativity and innovation.
Event Details
- Theme: Hot 100 Creative Entrepreneurs Content Creation Party
- Date: Saturday, May 3rd
- Starts: 7 PM
- Location: Yes Electric – 499 Queen Street West
Tickets
- CCC Members: FREE (Get access to all events, both floors)
- Early bird tickets: $20.00 (Get access to Cocktail Party, Fashion Showcase, vendors, content party)
- Regular Tickets: $30.00 (Get access to Cocktail Party, Fashion Showcase, vendors, content party)
- PREMIUM Tickets: $65.00 (Includes complimentary cocktail, snack bar, access to all events, both floors, & after party)
- Bottle Service: $390 (Includes complimentary bottle for up to 5 people, get access to all events, both floors, & after party)
- Vendors tables: $200 (includes 2 complimentary regular tickets, access to both floors, all events)
May 3rd – Event Segments
- 6 PM – Setup
- 7 PM – Hot 100 Cocktail party:
- Live music by DJ Black Lotus and Toronto Artists
- Competitors take the stage in the order they register.
- Each creates a 30-second promotional video live, cheered on by attendees.
- Promotional video gets uploaded as a collaborative post (ContentCreationCafe, Yes Electric, Creative Entrepreneur)
-
- Sunday May 11th -Winner announced (Content Mixer):
- Voting stops on Saturday May 10th at midnight
- Winners’ announcement Productivity Podcast
- 8:30 PM The Fashion Showcase:
- Features 3 to 5 fashion houses presenting their designs in a live runway show.
- 5 renowned artists light up the stage with show-stopping performances.
- 12 AM After Hours After-Party:
- Celebrate the night with music, dancing, and networking opportunities.
Vendor Booths
- An opportunity to showcase and sell products to a creative audience.
Competition Structure
- 1 Winner on May 3rdÂ
- Guaranteed spot to MTL NYE Bustrip
- Gets $1,200 cash
- $350 voucher
- Goods from sponsors, vendors, and fashion houses
- 9 Runner ups Â
- Guaranteed spot to compete in Round 2
- Guarantee includes Premium Tickets
- Round 2 scheduled for beginning of July
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Hot 100 – PREMIUM VIP Ex...
Price range: $20.00 through $390.00